Tell the stories that will increase your sales

When prospects see themselves in your clients’ success stories, they know similar results are possible for them, too — and they’re willing to pay to get them! Are you giving your prospects the stories they need to read?

Tell the stories that will increase your sales

When prospects see themselves in your clients’ success stories, they know similar results are possible for them, too — and they’re willing to pay to get them! Are you giving your prospects the stories they need to read?

Signature Service

Full-Story Case Studies

Engaging like an article from your favorite blog or magazine, my full-story case studies allow your prospects to experience the full value — and impact — of your work. I use a story-based writing style that is compelling and engaging, as well as incorporate lots of juicy quotes and insights from your client that you can repurpose and reuse again and again in all of your marketing channels. There’s simply no better way to tell the full story of your client’s success — and close sales while you’re at it!

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Signature Service

Full-Story Case Studies

Engaging like an article from your favorite blog or magazine, my full-story case studies allow your prospects to experience the full value — and impact — of your work. I use a story-based writing style that is compelling and engaging, as well as incorporate lots of juicy quotes and insights from your client that you can repurpose and reuse again and again in all of your marketing channels. There’s simply no better way to tell the full story of your client’s success — and close sales while you’re at it!

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One-Page Case Studies

Perfect for a concise and compelling snapshot of your work, my one-page case studies clearly outline your client’s challenges, experience, and results. They come designed and branded for your business and are a highly effective tool that your prospects can look at quickly. One-page case studies are also powerful supplements to any full-story case studies you have.

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Do-It-Yourself Digital Workbook

If you’re ready to start using case studies in your business and want to learn how to create them yourself, the Write Your Own Case Studies Workbook is for you! This 33-page digital workbook teaches you how to write your own one-page case studies step-by-step through easy-to-follow formulas and interactive worksheets. You’ll also receive three professionally designed templates you can input your copy into when you’ve finished writing so that you can start sending your case study to potential new clients right away.

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Strategic Social Proof Packages

It’s common knowledge that social proof is a must for any business, but only strategic social proof truly compels and sells. Unlike fluffy testimonials that are vague and general, strategic social proof focuses on your program or service’s outcomes, and provides real insights into the value your clients have experienced with your work. When you collect and share social proof that’s juicy and strategic, you help your prospects clearly see that your work provides ROI.

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tablet image with graph

Do-It-Yourself Digital Workbook

If you’re ready to start using case studies in your business and want to learn how to create them yourself, the Write Your Own Case Studies Workbook is for you! This 33-page digital workbook teaches you how to write your own one-page case studies step-by-step through easy-to-follow formulas and interactive worksheets. You’ll also receive three professionally designed templates you can input your copy into when you’ve finished writing so that you can start sending your case study to potential new clients right away.

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Testimonial

“Dana is an amazing case study writer and interviewer. She gets the best nuggets from your customers during the interview process and turns them into pure gold as a sales asset with your case study. I highly recommend her — her work is excellent, professional, on time and on target.”

Becky Lawlor

Original research content copywriter