If you’re a coach, consultant, or creative of any kind…
it has never been more important to be able to share the transformational value of your work
Because 2023 has been a very different year for a lot of businesses.
- Leads have been harder to come by
- Sales have been harder to close
- Revenue numbers have been lower than previous years
So, how do you start strategically speaking to your work’s value + results in your marketing, messaging, and sales process so that closing sales becomes easier?
You start strategically collecting the value + results your clients are seeing with your service, program, or course.
Join me for…
Show Your Value:
How to Identify + Measure the Results of Your Service, Program, or Course so that You Can Close More Sales in 2024
LIVE Workshop
Thursday, December 14 at 12pm ET/5pm GMT
Recording + Workbook provided to all registrants
Cost: $97
Show Your Value is a two-hour workshop that will teach you how to start measuring the results of your offer(s) so that you can begin speaking to them in your marketing, messaging, and sales process.
Through direct instruction and do-it-together workbook exercises, you’ll learn how to:
- Identify the full range of results your service, program, or course provides
- Choose the top 3 results you want your service, program, or course to be known for
- Create simple systems to measure your chosen results (…even if they’re intangible results like ‘increased confidence’ or ‘mindset shifts’)
You’ll also learn 10 ways to leverage the value + results you’re measuring into your messaging, marketing, and sales process.
By the end of this two-hour workshop, you will have a:
-
Thorough understanding of the value your service, program, or course provides
- A strategically created list of results to track and measure
- Ready-to-implement systems to start gathering results metrics right away
- Ten solid ways to start putting these metrics to use
Most importantly, you’ll KNOW you have an actual process in place to track + measure the transformational value of your work…
…and will be able to point to it in your marketing or when you’re speaking with new prospects.
About the Workshop Host
Hi there! I’m Dana Owens, a 20+ year copywriter who five years ago niched exclusively into writing case studies (or customer success stories) for service-based businesses.
Today, I not only write the stories, but I help companies of all sizes create an entire ecosystem to leverage their client wins to meet their business goals.
That includes:
- Strategically identifying the best customer success stories to feature
- Integrating them into the sales process to close more clients
- Using them to create more memorable marketing that attracts high-quality leads
- Creating + optimizing systems to better track + measure the results of their services so that there are always great customer success stories to create + share
I LOVE what I do, and I can’t wait to help you become more results-focused, too!
Join me for…
Show Your Value:
How to Identify + Measure the Results of Your Service, Program, or Course so that You Can Close More Sales in 2024
Join LIVE on Thursday, December 14 at 12pm ET/5pm GMT
Recording + Workbook provided to all registrants
Cost: $97